Simply more …
This is a slogan that has defined our business for years and captures the true spirit of LOWA as a company – its zest for “simply more…”!
We are a global outdoor company that never forgets its roots. We develop, produce and market shoes. We base our business on three overarching goals: the best quality, a perfect fit and innovations in all areas.
This commitment is reflected in every aspect of our business and extends well beyond the boundaries of the company‘s operations. We are driven by sustainable company growth, not short-term trends. Traditional values such as trust, honesty and respect shape our business. We apply these principles not only to our daily interactions with one another, but also to our business relationships.
Our rock-solid foundation is the production of the very best products, and we make no compromises in ensuring this. We are always aware of the responsibility we have toward our customers, retailers, partners, suppliers and producers.
In this era of globalisation, we purposely apply a philosophy of “Made in Europe” – and require our suppliers and producers to sign our Code of Conduct.
Our employees are our most precious resource. We embrace diversity, pay fair wages, offer social benefits and support our employees individually in their development. We tackle things together and stand behind our products personally.
As an international outdoor brand, we consider nature and the environment. We use resources sparingly and systematically consider sustainability in our development work. We are also clearly committed to our home in Bavaria.
We are deeply rooted in the region and support a range of social projects.